05
July

What military intelligence taught me about sales.

event tech

The Beyond Business network and Kellogg Alumni Club invites friends and guests for a transformational evening with Emma Dutton MBE and Ian Leman of the Applied Influence Group, a team of the world’s elite influencers.  Emma and Ian will share will share how influence techniques used by the military can be used effectively in the professional world.

Among various topics, we will discuss how to:

  • Navigate complex customer landscapes and identify ‘influence agents’
  • Use of strategy frameworks to enable more long-term thinking/goal setting in influencing a customer
  • Profiling tools to understand customers better and present more persuasive arguments

Sign up on the link below, using code “SPACES” for a free ticket.

 

 

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